Primary School and Nursery Copywriter

What’s that, you work in education? Five days a week? Here, have a Fruit Shoot on the rocks. I tip my hat to anyone who nurtures little ones and big ones, it takes drive, imagination, and bags and bags of energy. Which is where I come in. As an experienced primary school and nursery copywriter, I can help share the load.

I specialise in creating parent and stakeholder-friendly copy - including newsletters, brochures and websites - for nurseries, pre-schools and primary schools throughout Buckinghamshire, Berkshire and beyond.

Just some of the content I work my word magic on:

  • SEO web copy – word-perfect, search-engine friendly web copy detailing your nursery or primary school’s best bits, from governing values to team profiles     

  • Newsletters – weekly, fortnightly or once a term, I can write engaging newsletters and bulletins as often as you need

  • Nursery and School Brochures – whether you need stand out advert copy or complete content for a school prospectus or parent pack, I can generate on-point, compelling copy in no time.

Yeah, yeah but what have you written recently?

Plenty! Take a gander at this lot:

  • SEO web copy and news pages for an Ofsted rated Outstanding day nursery

  • Press releases for a local nursery announcing the results of their latest Ofsted inspection which garnered coverage in the Windsor Observer and other media (exposure does not get better than this!)

  • Engaging optimised web copy and mobile notifications for a swimming lesson and after school club provider

Pitch-Perfect School and Nursery Copywriting

As a regular writer for schools and early years educators, I understand the importance of achieving just the right tone of voice. One that’s confident, self-assured and professional (you’re responsible for guiding little minds, so spelling and grammar mistakes are a no-no) while conveying warmth and trust (you’re also caring for the most important people in parents’ lives). I ensure your copy is pitch-perfect while expressing what sets your company and staff head and shoulders (and knees and toes) above other providers.

Like what you see? To find out more about my school and nursery content writing, please get in touch here.

“Melissa has been copywriting for me for five years - she is patient, professional, engaging, experienced, articulate and so helpful. Melissa produces amazing text and articles that match the spec exactly, all with what seems like effortless ease. She is joy to work with.”

Emma Summersgill, The Riverside Day Nursery

Nursery, pre-school and primary school copywriting